Description
The successful candidate in this role manages the execution of Internet-related projects from concept through development and delivery. Work involves liaising with clients/stakeholders, managing resources, project scheduling and management, budget tracking and status reporting - and any related factors that affect project success to ensure delivery of product within time, cost, and quality parameters. Resources to do the job require knowledge in all stages of website development, including writing and optimizing copy, search engine optimization and online statistics, as well as with social networking sites, blogs, mobile applications and online video. General supervision is received from the Webmaster.
Responsibilities include:
Matrix and Workflow Management
Works collaboratively with research analysts, writers, designers, and technology partners internally and externally to produce online communications.
Communicates project status, progress, risks, issues in a timely and consistent manner to manager and appropriate stakeholders.
Schedules and conducts meetings as-needed.
Project/Product Management
Defines requirements; prepares and reviews all project documentation.
Authors and maintains project schedules, briefs, statements of work, change control procedures and cost estimates with input from team members as needed.
Prioritizes projects to align with business objectives, market needs, and resource allocation.
Ensures that all project deliverables are on schedule, and within specification and budget; monitors financial tracking.
Forecasts resource needs and maintains resource allocation plans.
Resolves project-related issues; escalates larger project issues and risk as-needed for resolution.
Identifies budget implications of project scope modifications.
Tracks industry data, analyzes results and trends, and makes recommendations.
Assures quality control of project deliverables.
Helps to identify appropriate tools and technologies.
Delivery, Tracking, Measurement & Optimization
Oversees implementation of project deliverables.
Identifies and conducts necessary testing and quality assurance.
Facilitates a continual test, measure and optimization process.
Champion Interactive throughout the organization, and support and educate internal stakeholders
Keeps abreast of channel best practices, trends, and emerging methodologies and technologies.
Helps champion the interactive channel as a key strategic and tactical component of overall business and marketing plans.
Assists with training and education of team members and other internal stakeholders.
Requirements
Completion of a Bachelor’s degree in Communications, Marketing, or related field and minimum three years of interactive/internet communications project experience. Solid track record of successfully developing projects from start to completion. Strong interpersonal, written and verbal skills and the ability to lead teams. Experience with social networking sites, blogs, mobile applications and online video required. Outstanding organizational, presentation, and negotiation skills. Must have the ability to work independently and manage communications at all organizational levels. Proficiency in MS Office Suite of products required in addition to HTML, CSS and Photoshop. General interest and daily use of existing and new web technologies is a plus.
