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By Maggie Tomasek
Sometimes it seems like every other commercial I see is for a different rewards credit card. After a while, they all kind of blend together and start to sound the same.
Of course, they’re not the same. So what’s the difference? And which one is best?
Well, the question isn’t, “Which rewards credit card is best?” The real question is, “Which rewards credit card is best for me?”
By framing your hunt for a new rewards card this way, you can more easily maximize your rewards earnings. Follow these five steps to help you pick the right rewards credit card for you:
Seriously, you must start here. Some folks get distracted by the lure of flashy-sounding rewards without truly assessing where they’ll use the card. So take a look at your spending patterns over the last year and see what stands out. Are you mostly charging stuff like gas and groceries? Maybe you’re an avid air traveler? Or do you dine out a lot? Keep that info top-of-mind as you go through the next four steps.
Rewards cards come in four main categories: cash back, reward points, transferrable points and co-branded (aka aligned with an airline, gas station or hotel chain). Based on your spending, what type of card will give you the most value and most enjoyment? For example, if you’re a brand-loyal jetsetter, an airline-specific miles card might be the right choice.
You already assessed your spending patterns in Step 1, so it’s time to add up your annual spend and calculate what your rewards card would be worth. (For points- or miles- based cards, what is the earnings rate per dollar spent? And once you have those points or miles, how much are they worth?) Let’s use Alliant’s Cashback Visa Signature card for high spenders as an example. The card gives you 3 percent cash back in the first year and 2.5 percent in each subsequent year, and the $99 annual fee is waived in the first year. So, if you spend $50,000 per year, you’ll earn $1,500 cash back in the first year and $1,141 each subsequent year, after your annual fee.
Some cards may sound great at first, but then they require you to jump through hoops to maximize your rewards earnings. So, if you don’t want to worry about travel blackout dates, spending caps or tiered earnings structures, then consider a card with flat-rate cash-back or reward points (like the Alliant Visa Platinum Rewards card, which earns two points per dollar spent on all purchases). Also, if you’re planning to use the card abroad, look for one with no foreign transaction fees.
After going through our first four steps, you should be able to narrow your search to a couple credit cards. Now it’s time to look at the fun stuff. Do you want free checked bags, concierge service or airport lounge access? Does the card offer a sign-up bonus? If so, how much is that worth?
Remember: it’s more important to choose a rewards credit card based on the way you spend your money than on the promise of flashy rewards. That way, you can truly maximize your rewards earnings and make the card work for you.
Maggie Tomasek is the PR and Social Media Specialist at Alliant. She began her career as a sports journalist for newspapers in Utica, N.Y., Des Moines and Cincinnati before moving to Chicago in 2009. Maggie is a six-time Chicago Marathon finisher and a lifelong creative writer with a passion for comedy. Her mom instilled in her a great sense of fiscal responsibility, and her big sister told her to throw that responsibility out the window every once in a while in the name of life experience. So far, that combination of financial advice has worked out pretty well for her.